The Norwich Florida Corporation made an interesting shrimp lure. It was hard
plastic with a hinge in the middle to give it movement in the water. The box
insert tells the fisherman to adjust the action of the shrimp by moving the
location of the line tie. The shrimp came in an amber and a clear plastic. The
same shrimp design was later made by Ben Smith after he bought the rights to the
lure in 1950.
Norwich Shrimp Lure, circa 1947
Norwich Box Insert
Norwich Shrimp Lure, circa 1947
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